ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯇ꯭ꯔꯦꯗ ꯁꯣ ꯀꯤꯑꯣꯁ꯭ꯀꯅꯥ ꯀꯥꯟꯅꯕꯥ ꯎꯠꯂꯤ꯫

ꯐ꯭ꯔꯤꯝꯌꯥꯅꯒꯤ ꯲꯰꯲꯴ꯒꯤ ꯑꯦꯀꯖꯤꯕꯤꯇꯔ ꯇ꯭ꯔꯦꯟꯗꯁ ꯔꯤꯄꯣꯔꯠ ꯑꯁꯤꯅꯥ ꯕꯨꯊ ꯃꯦꯅꯦꯖꯔꯁꯤꯡꯅꯥ ꯍꯥꯟꯅꯅꯥ ꯐꯥꯑꯣꯔꯤꯕꯥ ꯑꯗꯨꯒꯤ ꯃꯇꯥꯡꯗꯥ ꯃꯁꯤꯡ ꯑꯃꯥ ꯊꯃꯈꯤ: ꯑꯦꯀꯖꯤꯕꯤꯇꯔꯁꯤꯡꯒꯤ ꯹꯳%ꯅꯥ ꯂꯤꯗ ꯀ꯭ꯕꯥꯂꯤꯇꯤ ꯑꯁꯤ ꯈ꯭ꯕꯥꯏꯗꯒꯤ ꯃꯔꯨꯑꯣꯏꯕꯥ ꯐꯂꯅꯤ ꯍꯥꯌꯅꯥ ꯍꯥꯌꯔꯤ, ꯑꯗꯨꯝ ꯑꯣꯏꯅꯃꯛ ꯴꯹% ꯈꯛꯇꯅꯥ ꯃꯈꯣꯌꯒꯤ ꯂꯤꯗ ꯑꯦꯛꯕꯤꯖꯤꯁꯅꯒꯤ ꯔꯤꯖꯜꯇꯁꯤꯡꯗꯥ ꯅꯨꯡꯉꯥꯏꯕꯥ ꯐꯣꯡꯗꯣꯛꯂꯤ꯫ ꯃꯁꯤꯒꯤ ꯃꯅꯨꯡꯗꯥ, ꯁꯔꯇꯦꯅꯗꯒꯤ ꯇꯣꯉꯥꯅꯕꯥ ꯔꯤꯁꯔꯆ ꯑꯃꯅꯥ ꯃꯥꯔꯀꯦꯇꯔꯁꯤꯡꯒꯤ ꯹꯴%ꯅꯥ ꯃꯈꯣꯌꯒꯤ ꯀꯝꯄꯦꯅꯤꯅꯥ ꯏꯚꯦꯟꯇ ꯂꯤꯗꯁꯤꯡꯕꯨ ꯈꯨꯗꯣꯡꯆꯥꯕꯁꯤꯡꯗꯥ ꯑꯣꯟꯊꯣꯀꯄꯗꯥ ꯃꯥꯌ ꯄꯥꯀꯄꯥ ꯉꯃꯗꯦ ꯍꯥꯌꯅꯥ ꯊꯥꯖꯩ꯫ (cvent.com)ꯗꯥ ꯐꯣꯉꯈ꯭ꯔꯦ꯫

ꯍꯥꯌꯔꯤꯕꯥ ꯁ꯭ꯇꯦꯇꯤꯁ꯭ꯇꯤꯛꯁ ꯑꯅꯤ ꯑꯁꯤꯅꯥ ꯇꯣꯉꯥꯟ ꯇꯣꯉꯥꯅꯕꯥ ꯁꯃꯁ꯭ꯌꯥꯁꯤꯡ ꯐꯣꯡꯗꯣꯛꯂꯤ꯫ ꯑꯍꯥꯅꯕꯗꯥ ꯕꯨꯊꯇꯥ ꯀꯔꯤ ꯊꯣꯛꯂꯤꯕꯒꯦ ꯍꯥꯌꯕꯗꯨꯅꯤ꯫ ꯑꯅꯤꯁꯨꯕꯗꯥ ꯃꯇꯨꯡꯗꯥ ꯀꯔꯤ ꯊꯣꯛꯀꯗꯒꯦ ꯍꯥꯌꯕꯗꯨꯅꯤ꯫ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯀꯤꯑꯣꯁ꯭ꯛ ꯗꯤꯁꯞꯂꯦꯁꯁꯤꯡ꯫ꯑꯍꯥꯅꯕꯥ ꯄ꯭ꯔꯣꯕ꯭ꯂꯦꯝ ꯑꯗꯨ ꯍꯀꯊꯦꯡꯅꯅꯥ ꯀꯣꯀꯍꯅꯕꯥ꯫ ꯃꯈꯣꯌꯅꯥ ꯑꯅꯤꯁꯨꯕꯥ-ꯕꯨ ꯐꯤꯛꯁ ꯇꯧꯗꯦ ꯑꯃꯁꯨꯡ ꯑꯇꯣꯞꯄꯥ ꯃꯑꯣꯡ ꯑꯃꯗꯥ ꯁꯦꯃꯗꯣꯛ-ꯁꯦꯃꯖꯤꯟ ꯇꯧꯕꯅꯥ ꯁꯦꯜ ꯃꯥꯡꯍꯜꯂꯤ꯫

ꯃꯁꯤꯒꯤ ꯈꯦꯟꯅꯕꯥ ꯑꯁꯤ ꯃꯔꯨ ꯑꯣꯏ ꯃꯔꯃꯗꯤ ꯑꯦꯒꯖꯤꯕꯤꯇꯔ ꯑꯌꯥꯝꯕꯅꯥ ꯏꯁꯨ ꯑꯅꯤꯃꯛ ꯑꯃꯒꯥ ꯑꯃꯒꯥ ꯃꯥꯌꯣꯛꯅꯩ, ꯑꯃꯁꯨꯡ ꯃꯈꯣꯌꯅꯥ ꯑꯃꯅꯥ ꯑꯃꯕꯨ ꯍꯦꯟꯅꯥ ꯃꯄꯥꯉ꯭ꯒꯜ ꯀꯅꯈꯠꯍꯜꯂꯤ꯫ ꯗꯦꯇꯥ ꯀꯦꯄꯆꯔ ꯐꯠꯇꯕꯥ ꯑꯁꯤꯅꯥ ꯖꯦꯅꯦꯔꯦꯜ ꯐꯣꯂꯣ-ꯑꯞ ꯊꯣꯀꯍꯜꯂꯤ; ꯖꯦꯅꯦꯔꯦꯜ ꯐꯣꯂꯣ-ꯑꯞ ꯑꯁꯤ ꯏꯒꯅꯣꯔ ꯇꯧꯏ; ꯏꯒꯅꯣꯔ ꯇꯧꯔꯕꯥ ꯑꯥꯎꯠꯔꯤꯆꯅꯥ ꯁꯣ ꯏꯅꯚꯦꯁ꯭ꯇꯃꯦꯟꯇ ꯄꯨꯝꯅꯃꯛ ꯑꯁꯤ ꯔꯥꯏꯠ-ꯑꯣꯐ ꯑꯃꯒꯨꯝ ꯎꯍꯜꯂꯤ꯫ ꯀꯤꯑꯣꯁ꯭ꯀꯁꯤꯡꯅꯥ ꯀꯦꯄꯆꯔ ꯁ꯭ꯇꯦꯖꯗꯥ ꯑꯗꯨꯒꯨꯝꯕꯥ ꯁꯥꯏꯀꯜ ꯑꯗꯨ ꯊꯨꯒꯥꯏꯕꯥ ꯌꯥꯏ, ꯑꯗꯨꯕꯨ ꯀꯔꯤꯒꯨꯝꯕꯥ ꯗꯥꯎꯅꯁ꯭ꯠꯔꯤꯝ ꯄ꯭ꯔꯣꯁꯦꯁ ꯑꯗꯨꯅꯥ ꯍꯦꯟꯅꯥ ꯐꯕꯥ ꯗꯦꯇꯥ ꯐꯪꯅꯕꯥ ꯁꯦꯝ-ꯁꯥꯕꯥ ꯑꯣꯏꯔꯕꯗꯤ꯫

Trade show floor with attendees interacting with exhibitor booths, highlighting the challenge of lead quality and event lead conversion

ꯀꯦꯄꯥꯁꯤꯇꯤ ꯕꯣꯇꯂꯅꯦꯛ ꯀꯅꯥꯒꯨꯝꯕꯥ ꯑꯃꯠꯇꯅꯥ ꯕꯖꯦꯠ ꯇꯧꯗꯦ꯫

ꯀꯃꯞꯂꯦꯛꯁ ꯕꯤ.꯲.ꯕꯤ.ꯒꯤ ꯄꯣꯠꯊꯣꯀꯁꯤꯡ-ꯏꯟꯗꯁ꯭ꯠꯔꯤꯌꯦꯜ ꯑꯣꯇꯣꯃꯦꯁꯟ, ꯑꯦꯟꯇꯔꯞꯔꯥꯏꯖ ꯁꯣꯐꯋꯦꯌꯔ, ꯑꯈꯟꯅꯕꯥ ꯃꯦꯟꯌꯨꯐꯦꯀꯆꯔꯤꯡ ꯀꯝꯄꯣꯅꯦꯟꯇꯁꯤꯡ- ꯍꯦꯟꯗꯜ ꯇꯧꯕꯥ ꯍꯩꯊꯣꯏ-ꯁꯤꯡꯊꯣꯏꯔꯕꯥ ꯔꯦꯞ ꯑꯃꯅꯥ ꯄꯨꯡ ꯑꯃꯗꯥ ꯚꯤꯖꯤꯇꯔ ꯸ꯗꯒꯤ ꯇꯔꯥ ꯐꯥꯑꯣꯕꯥ ꯑꯔꯊ ꯂꯩꯅꯥ ꯑꯦꯉ꯭ꯒꯦꯖ ꯇꯧꯕꯥ ꯌꯥꯏ꯫ ꯕꯦꯖ ꯁ꯭ꯀꯦꯟ ꯇꯧꯕꯥ ꯅꯠꯇꯦ꯫ ꯀ꯭ꯕꯥꯂꯤꯐꯤꯀꯦꯁꯟ ꯊꯣꯀꯄꯥ ꯃꯐꯃꯗꯥ, ꯅꯍꯥꯛꯅꯥ ꯇꯥꯏꯃꯂꯥꯏꯟ, ꯕꯖꯦꯠ ꯑꯣꯊꯣꯔꯤꯇꯤ, ꯑꯃꯁꯨꯡ ꯃꯈꯣꯌꯅꯥ ꯐꯣꯡꯗꯣꯛꯂꯤꯕꯥ ꯄ꯭ꯔꯣꯕ꯭ꯂꯦꯝ ꯑꯗꯨ ꯅꯍꯥꯛꯀꯤ ꯁꯣꯂꯨꯁꯟ ꯑꯗꯨ ꯇꯁꯦꯡꯅꯥ ꯆꯨꯃꯊꯣꯀꯄꯥ ꯑꯃꯥ ꯑꯣꯏꯕ꯭ꯔꯥ ꯍꯥꯌꯕꯗꯨ ꯇꯝꯂꯤꯕꯥ ꯇꯁꯦꯡꯕꯥ ꯇꯦꯛꯅꯤꯀꯦꯂꯒꯤ ꯑꯣꯏꯕꯥ ꯋꯥꯔꯤ-ꯋꯥꯇꯥꯏꯁꯤꯡ꯫

ꯑꯥꯏ.ꯑꯦꯝ.ꯇꯤ.ꯑꯦꯁ., ꯄꯦꯛ ꯑꯦꯛꯁꯄꯣ, ꯅꯠꯔꯒꯥ ꯑꯣꯇꯣꯃꯦꯇꯒꯨꯝꯕꯥ ꯑꯆꯧꯕꯥ ꯁꯣꯁꯤꯡꯗꯥ ꯇ꯭ꯔꯥꯐꯤꯛ ꯑꯁꯤ ꯆꯞ ꯃꯥꯟꯅꯅꯥ ꯆꯠꯊꯣꯛ-ꯆꯠꯁꯤꯟ ꯇꯧꯗꯦ꯫ ꯑꯌꯨꯛꯀꯤ ꯃꯔꯨꯑꯣꯏꯕꯥ ꯋꯥꯐꯃꯁꯤꯡꯒꯤ ꯃꯇꯨꯡꯗꯥ ꯈꯣꯡꯖꯦꯜ ꯌꯥꯡꯅꯥ ꯆꯠꯂꯤ, ꯑꯇꯣꯞꯄꯥ ꯃꯤꯗ-ꯅꯨꯃꯤꯗꯥꯡꯒꯤ ꯇꯝꯄꯥꯛ ꯑꯃꯥ ꯂꯩꯔꯤ, ꯁꯦꯁꯅꯁꯤꯡꯒꯤ ꯃꯔꯛꯇꯥ ꯗꯦꯗ ꯖꯣꯅꯁꯤꯡ ꯂꯩꯔꯤ꯫ ꯍꯥꯌꯔꯤꯕꯥ ꯁꯔꯖꯁꯤꯡ ꯑꯗꯨꯒꯤ ꯃꯅꯨꯡꯗꯥ, ꯔꯤꯞ ꯑꯍꯨꯝ ꯂꯩꯕꯥ ꯲꯰x꯲꯰ꯒꯤ ꯕꯨꯊ ꯑꯃꯅꯥ ꯄꯨꯡ ꯑꯃꯗꯥ ꯀ꯭ꯕꯥꯂꯤꯇꯤ ꯂꯩꯕꯥ ꯏꯟꯇꯔꯦꯛꯁꯟ ꯳꯰ ꯑꯣꯏꯔꯝꯕꯥ ꯌꯥꯏ ꯍꯥꯌꯕꯒꯤ ꯁꯤꯂꯤꯡ ꯑꯃꯥ ꯊꯦꯡꯅꯩ ꯑꯗꯨꯒꯥ ꯁꯔꯨꯛ ꯌꯥꯔꯤꯕꯁꯤꯡ ꯂꯤꯁꯤꯡ ꯀꯌꯥꯅꯥ ꯃꯅꯥꯛ ꯅꯀꯄꯥ ꯂꯝꯕꯤꯁꯤꯡꯗꯥ ꯆꯠꯂꯤ꯫

ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯀꯤꯑꯣꯁ꯭ꯀꯁꯤꯡ ꯑꯁꯤ ꯄꯦꯔꯥꯂꯦꯜ ꯄ꯭ꯔꯣꯁꯦꯁꯤꯡ ꯑꯣꯏꯅꯥ ꯊꯕꯛ ꯇꯧꯏ꯫ ꯁ꯭ꯇꯥꯐꯁꯤꯡꯅꯥ ꯇꯦꯛꯅꯤꯀꯦꯜ ꯗꯦꯞꯊ ꯃꯊꯧ ꯇꯥꯕꯥ ꯄ꯭ꯔꯣꯁ꯭ꯄꯦꯛꯇꯁꯤꯡꯒꯥ ꯑꯦꯉ꯭ꯒꯦꯖ ꯇꯧꯕꯥ ꯃꯇꯃꯗꯥ, ꯇꯥꯆꯁ꯭ꯛꯔꯤꯟ ꯑꯁꯤꯅꯥ ꯑꯇꯣꯞꯄꯥ ꯃꯤꯑꯣꯏ ꯈꯨꯗꯤꯡꯃꯛꯀꯤꯗꯃꯛ ꯗꯤꯁ꯭ꯀꯣꯚꯔꯤ-ꯂꯦꯌꯔ ꯏꯟꯇꯔꯦꯛꯁꯅꯁꯤꯡ ꯍꯦꯟꯗꯜ ꯇꯧꯏ: ꯄ꯭ꯔꯗꯛꯇ ꯀꯅꯐꯤꯒꯔꯦꯇꯔꯁꯤꯡ, ꯁ꯭ꯄꯦꯁꯤꯐꯤꯀꯦꯁꯟ ꯂꯨꯀꯑꯄꯁꯤꯡ, ꯚꯤꯗꯤꯑꯣ ꯗꯦꯃꯣꯟꯁꯠꯔꯦꯁꯅꯁꯤꯡ, ꯁꯦꯜꯐ-ꯀ꯭ꯕꯥꯂꯤꯐꯤꯀꯦꯁꯟ ꯐꯣꯔꯃꯁꯤꯡ꯫ ꯀꯦꯖꯨꯑꯦꯜ ꯕ꯭ꯔꯥꯎꯖꯔ ꯑꯗꯨꯅꯥ ꯁꯔꯚꯤꯁ ꯐꯪꯏ; ꯑꯁꯦꯡꯕꯥ ꯄ꯭ꯔꯣꯖꯦꯛꯇ ꯑꯃꯒꯥ ꯂꯣꯌꯅꯅꯥ ꯄ꯭ꯔꯣꯁ꯭ꯄꯦꯛꯇ ꯑꯗꯨ ꯍꯦꯟꯅꯥ ꯋꯥꯡꯈꯠꯂꯀꯏ꯫

ꯀꯦꯄꯇꯦꯂꯅꯥ ꯑꯥꯏ.ꯑꯦ.ꯏ.ꯏ.ꯒꯤ ꯑꯦꯛꯁꯄꯣꯗꯥ ꯃꯁꯤꯒꯤ ꯗꯥꯏꯅꯥꯃꯤꯛ ꯑꯁꯤ ꯗꯣꯀꯨꯃꯦꯟꯇ ꯇꯧꯈꯤ! ꯑꯦꯛꯁꯄꯣ! ꯲꯰꯲꯴ꯒꯤ ꯑꯔꯣꯏꯕꯗꯥ, ꯃꯐꯝ ꯑꯗꯨꯗꯥ ꯃꯈꯣꯌꯒꯤ ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯐꯣꯇꯣ ꯑꯦꯛꯇꯤꯚꯦꯁꯟꯅꯥ ꯏꯟꯗꯁ꯭ꯠꯔꯤꯒꯤ ꯆꯥꯡꯆꯠꯇꯥ ꯳꯰%ꯒꯤ ꯃꯊꯛꯇꯥ ꯴꯰%ꯒꯤ ꯁ꯭ꯇꯞ ꯔꯦꯠ ꯑꯃꯥ ꯐꯪꯈꯤ, ꯃꯁꯤꯗꯥ ꯆꯥꯡꯆꯠꯇꯥ ꯂꯩꯕꯒꯤ ꯃꯇꯝ ꯑꯁꯤ ꯃꯤꯅꯤꯠ ꯸ꯗꯒꯤ ꯍꯦꯟꯅꯥ ꯂꯩꯈꯤ꯫ ꯃꯗꯨ ꯑꯦꯉ꯭ꯒꯦꯖꯃꯦꯟꯇꯅꯤ ꯅꯍꯥꯛꯀꯤ ꯁ꯭ꯇꯥꯐꯁꯤꯡꯅꯥ ꯕꯨꯊꯀꯤ ꯑꯇꯣꯞꯄꯥ ꯃꯐꯝ ꯑꯃꯗꯥ ꯃꯇꯝ ꯑꯃꯗꯥ ꯊꯣꯀꯄꯥ ꯀ꯭ꯕꯥꯂꯤꯐꯤꯀꯦꯁꯅꯒꯤ ꯋꯥꯔꯤ ꯁꯥꯅꯕꯒꯤꯗꯃꯛ ꯃꯈꯣꯌꯕꯨ ꯐ꯭ꯔꯤ ꯑꯣꯏꯅꯥ ꯍꯧꯗꯣꯀꯄꯥ ꯃꯊꯧ ꯇꯥꯈꯤꯗꯦ꯫{4}}꯫ (ꯀꯦꯄꯇꯦꯂꯣ.ꯀꯝ)

ꯍꯥꯔꯗꯋꯥꯌꯔꯒꯤ ꯃꯃꯥꯡꯗꯥ, ꯅꯍꯥꯛꯀꯤ ꯄ꯭ꯔꯣꯁꯦꯁ ꯑꯗꯨ ꯑꯣꯗꯤꯠ ꯇꯧ꯫

ꯅꯍꯥꯛꯀꯤ ꯍꯧꯈꯤꯕꯥ ꯁꯣ ꯑꯍꯨꯃꯗꯒꯤ ꯗꯦꯇꯥ ꯄꯨꯊꯣꯀꯎ ꯑꯃꯁꯨꯡ ꯋꯥꯍꯪꯁꯤꯡ ꯑꯁꯤꯒꯤ ꯄꯨꯀꯆꯦꯜ ꯁꯦꯡꯅꯥ ꯄꯥꯎꯈꯨꯝ ꯄꯤꯌꯨ:

ꯀꯦꯄꯆꯔ ꯇꯧꯔꯕꯥ ꯂꯤꯗꯔꯁꯤꯡꯒꯤ ꯆꯥꯗꯥ ꯀꯌꯥꯅꯥ ꯄꯨꯡ 72ꯒꯤ ꯃꯅꯨꯡꯗꯥ ꯄꯔꯁꯣꯅꯦꯂꯥꯏꯖ ꯇꯧꯔꯕꯥ ꯐꯣꯂꯣ-ꯑꯞ ꯐꯪꯈꯤ? ꯋꯥꯔꯤ ꯁꯥꯅꯕꯥ ꯑꯗꯨꯗꯒꯤ ꯑꯀꯛꯅꯕꯥ ꯋꯥꯐꯝ ꯑꯃꯥ ꯅꯠꯠꯔꯒꯥ ꯚꯤꯖꯤꯇꯔ ꯑꯗꯨꯅꯥ ꯐꯣꯡꯗꯣꯀꯈꯤꯕꯥ ꯏꯟꯇꯔꯦꯁ꯭ꯠ ꯑꯗꯨꯗꯒꯤ ꯔꯤꯐꯔꯦꯟꯁ ꯇꯧꯕꯥ ꯃꯥꯁ ꯏꯃꯦꯏꯜ ꯕ꯭ꯂꯥꯁ꯭ꯠ-ꯇꯁꯦꯡꯕꯥ ꯄꯔꯁꯣꯅꯦꯂꯥꯏꯖ ꯇꯧꯔꯕꯥ ꯑꯥꯎꯇꯔꯤꯆ ꯑꯃꯠꯇꯥ ꯅꯠꯇꯦ꯫

ꯂꯤꯗ ꯔꯦꯀꯣꯔꯗꯁꯤꯡꯒꯤ ꯆꯥꯗꯥ ꯀꯌꯥꯗꯥ ꯀꯟꯇꯦꯛꯇ ꯗꯦꯇꯥꯒꯤ ꯃꯊꯛꯇꯥ ꯀ꯭ꯕꯥꯂꯤꯐꯤꯀꯦꯁꯟ ꯏꯅꯐꯣꯔꯃꯦꯁꯟ ꯌꯥꯑꯣꯈꯤꯕꯒꯦ? ꯇꯥꯏꯃꯂꯥꯏꯟ, ꯕꯖꯦꯠꯀꯤ ꯔꯦꯟꯖ, ꯑꯀꯛꯅꯕꯥ ꯑꯦꯞꯂꯤꯀꯦꯁꯟ, ꯋꯥꯔꯦꯞ-ꯃꯦꯀꯤꯡ ꯔꯣꯜ-ꯁꯦꯂꯁꯤꯡꯕꯨ ꯃꯔꯨ ꯑꯣꯏꯅꯥ ꯂꯧꯕꯥ ꯑꯃꯁꯨꯡ ꯄꯔꯁꯣꯅꯦꯂꯥꯏꯖ ꯇꯧꯕꯥ ꯌꯥꯕꯥ ꯄꯣꯠꯁꯛ ꯑꯃꯠꯇꯥ꯫

ꯕꯨꯊꯇꯒꯤ ꯁꯤ.ꯑꯥꯔ.ꯑꯦꯝ.ꯗꯒꯤ ꯍꯧꯔꯒꯥ ꯑꯍꯥꯅꯕꯥ ꯁꯦꯂꯁ ꯇꯆ ꯐꯥꯑꯣꯕꯒꯤ ꯍꯦꯟꯗꯣꯀꯄꯒꯤ ꯃꯇꯝ ꯑꯁꯤ ꯀꯌꯥꯅꯣ? ꯂꯤꯗꯁꯤꯡ ꯑꯄꯂꯣꯗ ꯇꯧꯕꯥ ꯃꯇꯃꯗꯥ ꯅꯠꯇꯦ, ꯑꯗꯨꯕꯨ ꯃꯤꯑꯣꯏꯕꯥ ꯑꯃꯅꯥ ꯃꯈꯣꯌꯗꯥ ꯇꯁꯦꯡꯅꯥ ꯊꯕꯛ ꯇꯧꯕꯥ ꯃꯇꯃꯗꯥ꯫

ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯀꯤ ꯐꯣꯂꯣ-ꯑꯞ ꯔꯦꯠ ꯑꯗꯨ 50%ꯒꯤ ꯃꯈꯥꯗꯥ ꯂꯩꯔꯕꯗꯤ, ꯅꯍꯥꯛꯀꯤ ꯗꯦꯇꯥ ꯃꯄꯨꯡꯐꯥꯕꯥ ꯑꯗꯨ 40%ꯒꯤ ꯃꯈꯥꯗꯥ ꯂꯩꯔꯕꯗꯤ, ꯅꯠꯠꯔꯒꯥ ꯅꯍꯥꯛꯀꯤ ꯆꯥꯡꯆꯠꯇꯥ ꯍꯦꯟꯗꯣꯀꯄꯥ ꯃꯇꯝ ꯑꯗꯨ ꯅꯨꯃꯤꯠ ꯃꯉꯥꯗꯒꯤ ꯍꯦꯜꯂꯕꯗꯤ, ꯅꯍꯥꯛꯅꯥ ꯀꯤꯑꯣꯁ꯭ꯀꯁꯤꯡꯅꯥ ꯁꯣꯜꯌꯨꯁꯟ ꯇꯧꯗꯕꯥ ꯄ꯭ꯔꯣꯁꯦꯁ ꯄ꯭ꯔꯣꯕ꯭ꯂꯦꯝ ꯑꯃꯥ ꯂꯩꯔꯦ꯫ ꯑꯍꯥꯅꯕꯗꯥ ꯋꯥꯔꯀꯐ꯭ꯂꯣ ꯑꯗꯨ ꯐꯤꯛꯁ ꯇꯧ꯫ ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯗꯤꯁꯞꯂꯦꯁꯤꯡꯅꯥ ꯃꯈꯣꯌꯅꯥ ꯐꯤꯗ ꯇꯧꯕꯥ ꯁꯤꯁ꯭ꯇꯦꯝ ꯑꯃꯍꯦꯛꯇꯕꯨ-ꯗꯥ ꯁꯣꯀꯍꯜꯂꯕꯥ ꯌꯥꯑꯣꯅꯥ ꯑꯦꯝꯞꯂꯤꯐꯥꯏ ꯇꯧꯏ꯫

ꯀꯔꯤꯒꯨꯝꯕꯥ ꯃꯁꯤꯡ ꯑꯗꯨ ꯍꯦꯟꯅꯥ ꯍꯀꯆꯥꯡ ꯐꯅꯥ ꯂꯩꯔꯕꯗꯤ ꯑꯃꯁꯨꯡ ꯅꯍꯥꯛꯀꯤ ꯕꯣꯇꯂꯅꯦꯛ ꯑꯗꯨ ꯇꯁꯦꯡꯅꯥ ꯕꯨꯊ ꯀꯦꯄꯥꯁꯤꯇꯤ ꯅꯠꯠꯔꯒꯥ ꯗꯦꯇꯥ ꯀꯦꯄꯆꯔ ꯀ꯭ꯕꯥꯂꯤꯇꯤ ꯑꯣꯏꯔꯕꯗꯤ, ꯀꯤꯑꯣꯁ꯭ꯀꯁꯤꯡ ꯑꯁꯤ ꯂꯦꯖꯤꯁ꯭ꯂꯦꯇꯤꯕ ꯏꯅꯚꯦꯁ꯭ꯇꯃꯦꯟꯇ ꯑꯃꯥ ꯑꯣꯏꯔꯀꯏ꯫ ꯃꯈꯣꯌꯅꯥ ꯍꯦꯟꯅꯥ ꯃꯄꯨꯡꯐꯥꯕꯥ ꯏꯅꯐꯣꯔꯃꯦꯁꯟ ꯂꯧꯁꯤꯜꯂꯤ (ꯚꯤꯖꯤꯇꯔꯁꯤꯡꯅꯥ ꯃꯁꯥꯃꯛꯅꯥ ꯑꯀꯨꯞꯄꯥ ꯃꯔꯣꯂꯁꯤꯡ ꯑꯗꯨ ꯑꯆꯨꯝꯕꯥ ꯃꯑꯣꯡꯗꯥ ꯑꯦꯟꯇꯔ ꯇꯧꯏ), ꯃꯈꯣꯌꯅꯥ ꯗꯤꯖꯤꯇꯦꯜ ꯑꯣꯏꯅꯥ ꯂꯧꯏ (ꯈꯨꯠꯅꯥ ꯏꯕꯥ ꯐꯣꯔꯃꯁꯤꯡꯗꯒꯤ ꯇ꯭ꯔꯥꯟꯁꯛꯔꯤꯄꯁꯅꯒꯤ ꯑꯁꯣꯌꯕꯥ ꯂꯩꯇꯦ), ꯑꯃꯁꯨꯡ ꯃꯈꯣꯌꯅꯥ ꯂꯦꯞꯇꯅꯥ ꯂꯧꯁꯤꯜꯂꯤ (ꯇ꯭ꯔꯥꯐꯤꯛ ꯁ꯭ꯄꯥꯏꯀꯁꯤꯡꯒꯤ ꯃꯇꯃꯗꯥ ꯃꯥꯡꯈꯤꯕꯥ ꯈꯨꯗꯣꯡꯆꯥꯕꯥ ꯑꯃꯠꯇꯥ ꯂꯩꯇꯦ)꯫

Data analytics dashboard on a screen, representing the process audit, CRM integration, and downstream workflow evaluation needed before investing in interactive kiosk hardware

ꯍꯥꯔꯗꯋꯥꯌꯔ ꯑꯗꯨꯅꯥ ꯇꯁꯦꯡꯅꯥ ꯀꯔꯤ ꯆꯪꯕꯒꯦ꯫

ꯇꯌꯥꯔ ꯑꯍꯨꯝ ꯑꯁꯤ ꯇꯣꯉꯥꯟ ꯇꯣꯉꯥꯅꯕꯥ ꯕꯨꯊ ꯁ꯭ꯠꯔꯦꯇꯦꯖꯤꯁꯤꯡꯒꯥ ꯃꯥꯟꯅꯩ ꯑꯃꯁꯨꯡ ꯀꯦꯂꯦꯟꯗꯔꯁꯤꯡ ꯎꯠꯂꯤ꯫

ꯇꯦꯕꯜ-ꯗꯥ ꯌꯨꯝꯐꯝ ꯑꯣꯏꯕꯥ ꯁꯣꯂꯨꯁꯅꯁꯤꯡ ($200-$800)ꯔꯤꯖꯅꯦꯜ ꯁꯣꯁꯤꯡ, ꯇꯦꯕꯂꯇꯣꯞ ꯏꯚꯦꯟꯇꯁꯤꯡꯗꯥ ꯅꯠꯠꯔꯒꯥ ꯑꯆꯧꯕꯥ ꯕꯨꯊꯁꯤꯡꯗꯥ ꯕꯦꯀꯑꯞ ꯌꯨꯅꯤꯠ ꯑꯣꯏꯅꯥ ꯂꯤꯗ ꯀꯦꯄꯆꯔ ꯍꯦꯟꯗꯜ ꯇꯧꯕꯥ꯫ ꯍꯥꯌꯔꯤꯕꯁꯤꯡ ꯑꯁꯤꯅꯥ ꯑꯥꯏꯀꯦꯄꯆꯔ ꯅꯠꯠꯔꯒꯥ ꯀꯦꯄꯇꯦꯂꯣꯒꯨꯝꯕꯥ ꯑꯦꯄꯁꯤꯡ ꯆꯂꯥꯏꯔꯤ, ꯁꯤ.ꯑꯥꯔ.ꯑꯦꯝ.ꯗꯥ ꯁꯤꯉ꯭ꯛ ꯇꯧꯏ, ꯑꯃꯁꯨꯡ ꯗꯦꯗꯤꯀꯦꯇꯦꯗ ꯐ꯭ꯂꯣꯔ ꯁ꯭ꯄꯦꯁꯀꯤ ꯃꯊꯧ ꯇꯥꯗꯦ꯫ ꯃꯈꯣꯌ ꯑꯁꯤ ꯑꯆꯧꯕꯥ ꯁꯦꯜ ꯊꯥꯗꯕꯗꯥ ꯋꯥꯁꯛ ꯂꯧꯗ꯭ꯔꯤꯉꯩꯒꯤ ꯃꯃꯥꯡꯗꯥ ꯗꯤꯖꯤꯇꯦꯜ ꯀꯦꯄꯆꯔꯅꯥ ꯃꯈꯣꯌꯒꯤ ꯗꯥꯎꯅꯁ꯭ꯠꯔꯤꯝ ꯃꯦꯠꯔꯤꯀꯁꯤꯡ ꯐꯒꯠꯍꯅꯕꯔꯥ ꯍꯥꯌꯕꯗꯨ ꯇꯦꯁ꯭ꯠ ꯇꯧꯔꯤꯕꯥ ꯑꯦꯒꯖꯤꯕꯤꯇꯔꯁꯤꯡꯒꯤ ꯑꯦꯟꯠꯔꯤ ꯄꯣꯏꯟꯇꯅꯤ꯫

ꯃꯤꯗ-ꯔꯦꯟꯖ ꯀꯝꯃꯔꯁꯤꯑꯦꯜ ꯇꯥꯆꯁ꯭ꯛꯔꯤꯅꯁꯤꯡ ($2,000-$5,000)꯳꯲-꯴꯳ ꯏꯟꯆꯤ ꯔꯦꯟꯖꯇꯥ ꯄ꯭ꯔꯗꯛꯇ ꯀꯟꯐꯤꯒꯔꯦꯇꯔꯁꯤꯡ, ꯚꯤꯗꯤꯑꯣ ꯗꯦꯃꯣꯟꯁꯠꯔꯦꯁꯅꯁꯤꯡ, ꯑꯃꯁꯨꯡ ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯀꯦꯇꯥꯂꯣꯒꯁꯤꯡ ꯁꯄꯣꯔꯠ ꯇꯧꯏ꯫ ꯐ꯭ꯂꯣꯔ-ꯁ꯭ꯇꯦꯟꯗꯤꯡ ꯅꯠꯠꯔꯒꯥ ꯀꯥꯎꯟꯇꯔ-ꯃꯥꯎꯟꯇ ꯇꯧꯕꯥ, ꯃꯈꯣꯌ ꯑꯁꯤ ꯑꯆꯧꯕꯥ ꯇ꯭ꯔꯦꯗ ꯁꯣꯁꯤꯡꯗꯥ ꯏꯅꯂꯥꯏꯟ ꯕꯨꯊꯁꯤꯡꯒꯤꯗꯃꯛꯇꯥ ꯋꯥꯔꯀꯍꯣꯔꯁ ꯁꯦꯇꯑꯄꯅꯤ꯫ ꯃꯁꯤꯒꯤ ꯇꯌꯥꯔ ꯑꯁꯤ ꯑꯗꯣꯝꯅꯥ ꯄꯥꯝꯂꯤꯕꯥ ꯃꯇꯃꯗꯥ ꯋꯥꯐꯝ ꯑꯃꯥ ꯊꯣꯀꯏ꯫ꯁꯦꯜꯐ-ꯁꯔꯚꯤꯁ ꯇꯧꯕꯥ꯫ꯕꯨꯊ ꯐꯨꯠꯞꯔꯤꯟꯇꯇꯥ ꯗꯣꯃꯤꯅꯦꯠ ꯇꯧꯗꯅꯥ ꯀꯦꯄꯦꯕꯤꯂꯤꯇꯤ ꯂꯩꯕꯥ꯫

ꯄ꯭ꯔꯤꯃꯤꯌꯥꯝ ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯗꯤꯁꯞꯂꯦꯁꯤꯡ ($꯵,꯰꯰꯰-$꯱꯵,꯰꯰꯰)ꯏꯟꯆꯤ ꯴꯳ ꯑꯃꯁꯨꯡ ꯃꯁꯤꯒꯤ ꯃꯊꯛꯇꯥ ꯂꯩꯕꯥ ꯑꯀꯅꯕꯥ ꯑꯦꯅꯛꯂꯣꯖꯔꯁꯤꯡ, ꯏꯟꯇꯤꯒ꯭ꯔꯦꯇꯦꯗ ꯄꯦꯔꯤꯐꯦꯔꯦꯂꯁꯤꯡ, ꯅꯠꯠꯔꯒꯥ ꯃꯄꯥꯟꯗꯥ-ꯔꯦꯇꯦꯗ ꯀꯟꯁꯠꯔꯛꯁꯟ ꯌꯥꯑꯣꯔꯤ꯫ ꯐ꯭ꯂꯦꯒꯁꯤꯞ ꯁꯣꯁꯤꯡꯗꯥ ꯂꯩꯕꯥ ꯑꯥꯏꯂꯦꯟꯗ ꯕꯨꯊꯁꯤꯡꯅꯥ-ꯃꯐꯝ ꯑꯗꯨꯗꯥ ꯅꯍꯥꯛꯅꯥ ꯑꯦꯛꯁꯄꯤꯔꯤꯑꯦꯟꯁꯤꯑꯦꯜ ꯕꯤꯜꯗꯁꯤꯡꯒꯥ ꯚꯤꯖꯨꯑꯦꯜ ꯑꯣꯏꯅꯥ ꯀꯝꯄꯤꯇꯤꯁꯟ ꯇꯧꯔꯤ-ꯂꯦꯚꯦꯜ ꯑꯁꯤ 10x10 ꯏꯅꯂꯥꯏꯟ ꯁꯦꯇꯑꯞ ꯑꯃꯗꯒꯤ ꯇꯣꯉꯥꯟꯅꯥ ꯖꯁ꯭ꯇꯤꯐꯥꯏ ꯇꯧꯏ꯫

ꯍꯥꯔꯗꯋꯥꯌꯔ ꯀꯣꯇꯁꯤꯡꯗꯥ ꯌꯥꯎꯗꯕꯥ ꯃꯃꯂꯁꯤꯡ:

ꯀꯟꯇꯦꯟꯇ ꯃꯦꯅꯦꯖꯃꯦꯟꯇ ꯄ꯭ꯂꯦꯠꯐꯣꯔꯝ ꯂꯥꯏꯁꯦꯟꯁꯤꯡ ꯑꯁꯤ ꯔꯤꯃꯣꯠ ꯑꯄꯗꯦꯠ ꯀꯦꯄꯦꯕꯤꯂꯤꯇꯤ ꯑꯃꯁꯨꯡ ꯑꯦꯅꯥꯂꯥꯏꯇꯤꯛꯁ ꯗꯦꯁꯕꯣꯔꯗ ꯂꯩꯕꯥ ꯁꯤꯁ꯭ꯇꯦꯃꯁꯤꯡꯒꯤ ꯑꯣꯏꯅꯥ ꯆꯍꯤ ꯈꯨꯗꯤꯡꯒꯤ ꯗꯣꯂꯔ ꯱,꯰꯰꯰-꯵,꯰꯰꯰ ꯆꯪꯏ꯫ ꯍꯦꯟꯅꯥ ꯂꯥꯏꯕꯥ ꯁꯣꯂꯨꯁꯅꯁꯤꯡꯅꯥ ꯃꯃꯜ ꯌꯥꯝꯅꯥ ꯇꯥꯡꯏ ꯑꯗꯨꯕꯨ ꯀꯤꯑꯣꯁ꯭ꯀꯇꯥ ꯇꯁꯦꯡꯅꯥ ꯊꯣꯛꯂꯤꯕꯁꯤꯡ ꯑꯗꯨꯒꯤ ꯃꯇꯥꯡꯗꯥ ꯌꯦꯡꯕꯥ ꯌꯥꯝꯅꯥ ꯍꯟꯊꯩ꯫

CRM ꯏꯟꯇꯤꯒ꯭ꯔꯦꯁꯟ ꯑꯁꯤ ꯅꯍꯥꯛꯀꯤ ꯍꯧꯖꯤꯛ ꯂꯩꯔꯤꯕꯥ ꯁꯦꯇꯑꯄꯇꯥ ꯌꯨꯝꯐꯝ ꯑꯣꯏꯗꯨꯅꯥ ꯌꯥꯝꯅꯥ ꯈꯦꯠꯅꯩ꯫ ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯍꯥꯟꯅꯅꯥ ꯏꯅꯦꯕꯜ ꯇꯧꯔꯕꯥ ꯁ꯭ꯇꯦꯟꯗꯔꯗ API ꯑꯦꯛꯁꯦꯁ ꯂꯩꯕꯥ ꯁꯦꯂꯁꯐꯣꯔꯁ ꯁꯦꯂꯁ ꯀ꯭ꯂꯥꯎꯗ ꯅꯠꯠꯔꯒꯥ ꯍꯕꯁ꯭ꯄꯣꯠ ꯆꯠꯂꯕꯗꯤ, ꯕꯦꯁꯤꯛ ꯐꯣꯔꯝ-ꯇꯨ-CRM ꯁꯤꯉ꯭ꯛ ꯑꯁꯤ ꯃꯍꯧꯁꯥꯅꯥ ꯏꯃꯞꯂꯤꯃꯦꯟꯇ ꯇꯧꯕꯗꯥ $1,500-$3,000 ꯆꯪꯏ꯫ ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯀꯁ꯭ꯇꯝ ꯐꯤꯜꯗ ꯃꯦꯄꯤꯡ, ꯂꯤꯗ ꯁ꯭ꯀꯣꯔꯤꯡ ꯂꯣꯖꯤꯛ, ꯅꯠꯠꯔꯒꯥ ꯑꯀꯛꯅꯕꯥ ꯔꯦꯄꯁꯤꯡꯗꯥ ꯔꯨꯠ ꯇꯧꯕꯥ ꯔꯤꯑꯦꯜ-ꯇꯥꯏꯝ ꯅꯣꯇꯤꯐꯤꯀꯦꯁꯅꯁꯤꯡ ꯃꯊꯧ ꯇꯥꯔꯕꯗꯤ, ꯕꯖꯦꯠ $5,000-$10,000. ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯂꯦꯒꯦꯁꯤ ꯁꯤ.ꯑꯥꯔ.ꯑꯦꯝ.ꯗꯥ ꯂꯩꯔꯕꯗꯤ ꯅꯠꯠꯔꯒꯥ ꯅꯦꯇꯤꯕ ꯏꯟꯇꯤꯒ꯭ꯔꯦꯁꯟ ꯑꯃꯠꯇꯥ ꯂꯩꯇꯕꯅꯥ ꯃꯔꯝ ꯑꯣꯏꯗꯨꯅꯥ ꯋꯦꯕꯍꯨꯛ ꯗꯤꯕꯦꯂꯄꯃꯦꯟꯇ ꯃꯊꯧ ꯇꯥꯔꯕꯗꯤ, ꯃꯐꯝ ꯑꯗꯨꯗꯒꯤ ꯃꯃꯜ ꯍꯦꯅꯒꯠꯂꯀꯏ-ꯂꯧꯗ꯭ꯔꯤꯉꯩꯗꯥ ꯁ꯭ꯀꯣꯄꯤꯡ ꯀꯣꯜ ꯑꯃꯥ ꯂꯧ꯫

ꯏꯊꯥꯔꯅꯦꯠ ꯀꯅꯦꯛꯇꯤꯚꯤꯇꯤꯒꯤꯗꯃꯛꯇꯥ ꯁꯔꯚꯤꯁꯁꯤꯡ ꯑꯁꯤ ꯅꯍꯥꯛꯅꯥ ꯍꯥꯔꯗꯋꯥꯏꯔꯗ ꯔꯤꯂꯤꯑꯦꯕꯤꯂꯤꯇꯤ ꯃꯊꯧ ꯇꯥꯕꯥ ꯃꯇꯃꯗꯥ ꯁꯣ ꯑꯃꯗꯥ ꯂꯨꯄꯥ 200-500 ꯆꯪꯏ꯫ ꯚꯦꯟꯌꯨ ꯋꯥꯏꯐꯥꯏꯒꯤ ꯃꯒꯨꯟ ꯑꯁꯤ ꯌꯥꯝꯅꯥ ꯈꯦꯠꯅꯩ; ꯃꯦꯀꯀꯣꯔꯃꯤꯛ ꯄ꯭ꯂꯦꯁ ꯑꯁꯤ ꯔꯤꯖꯅꯦꯜ ꯍꯣꯇꯦꯜ ꯕꯣꯂꯔꯨꯝ ꯑꯃꯅꯤ꯫

ꯀꯤꯑꯣꯁ꯭ꯀꯀꯥ ꯃꯔꯤ ꯂꯩꯅꯕꯥ ꯂꯥꯏꯟ ꯑꯥꯏꯇꯦꯃꯁꯤꯡꯗꯥ 10-15% ꯀꯟꯇꯤꯟꯖꯦꯟꯁꯤ ꯁꯦꯃꯒꯠꯄꯥ꯫ ꯑꯦꯛꯁꯄꯔꯤꯌꯦꯟꯁ ꯂꯩꯕꯥ ꯕꯨꯊ ꯃꯦꯅꯦꯖꯔ ꯈꯨꯗꯤꯡꯃꯛꯅꯥ ꯊꯥꯖꯗꯕꯥ ꯆꯥꯔꯖꯁꯤꯡꯒꯤ ꯃꯇꯥꯡꯗꯥ ꯋꯥꯔꯤ ꯑꯃꯥ ꯂꯩ꯫

ꯇꯁꯦꯡꯅꯥ ꯃꯔꯨꯑꯣꯏꯕꯥ ꯇꯦꯛꯅꯤꯀꯦꯂꯒꯤ ꯑꯣꯏꯕꯥ ꯋꯥꯔꯦꯄꯁꯤꯡ꯫

ꯑꯌꯥꯝꯕꯥ ꯁ꯭ꯄꯦꯁꯤꯐꯤꯀꯦꯁꯅꯒꯤ ꯋꯥꯔꯤ ꯁꯥꯅꯕꯥ ꯑꯁꯤꯅꯥ ꯇꯁꯦꯡꯕꯥ-ꯃꯥꯂꯦꯃꯒꯤ ꯕꯨꯊ ꯄꯔꯐꯣꯃꯦꯟꯁꯇꯥ ꯑꯀꯥꯌꯕꯥ ꯄꯤꯗꯕꯥ ꯄꯦꯔꯥꯃꯤꯇꯔꯁꯤꯡꯗꯥ ꯃꯇꯝ ꯃꯥꯡꯍꯜꯂꯤ꯫ ꯋꯥꯍꯪ ꯑꯅꯤꯅꯥ ꯕꯤ.꯲.ꯕꯤ.ꯒꯤ ꯑꯦꯀꯖꯤꯕꯤꯇꯔꯁꯤꯡꯒꯤꯗꯃꯛꯇꯥ ꯈꯅꯕꯒꯤ ꯊꯧꯑꯣꯡ ꯊꯧꯒꯠꯂꯤ; ꯑꯇꯣꯞꯄꯥ ꯑꯗꯨꯗꯤ ꯅꯣꯡꯂꯩ-ꯅꯨꯡꯁꯤꯠꯅꯤ꯫

ꯀꯅꯦꯛꯇꯤꯕꯤꯇꯤ: ꯱.

ꯋꯥꯏꯐꯥꯏ ꯗꯤꯄꯦꯟꯗꯦꯟꯁꯅꯥ ꯂꯦꯇꯦꯟꯁꯤ ꯑꯃꯁꯨꯡ ꯗ꯭ꯔꯣꯄꯑꯥꯎꯠ ꯔꯤꯁ꯭ꯛ ꯊꯣꯀꯍꯜꯂꯤ꯫ ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯔꯤꯑꯦꯜ-ꯇꯥꯏꯝ CRM ꯁꯤꯉ꯭ꯛ, ꯚꯤꯗꯤꯑꯣ ꯀꯟꯇꯦꯟꯇ, ꯅꯠꯠꯔꯒꯥ ꯀ꯭ꯂꯥꯎꯗ ꯗꯦꯇꯥꯕꯦꯖꯁꯤꯡꯗꯒꯤ ꯄꯨꯊꯣꯀꯄꯥ ꯀꯅꯐꯤꯒꯔꯦꯇꯔꯁꯤꯡ ꯆꯠꯂꯕꯗꯤ, ꯍꯥꯔꯗꯋꯥꯏꯔꯗ ꯏꯊꯥꯔꯅꯦꯠ ꯑꯁꯤ ꯑꯃꯠꯇꯥ ꯉꯥꯏꯔꯕꯥ ꯊꯥꯖꯕꯥ ꯌꯥꯕꯥ ꯑꯣꯄꯁꯅꯅꯤ꯫ ꯃꯁꯤꯅꯥ ꯁꯣ ꯁꯔꯚꯤꯁꯁꯤꯡꯒꯤ ꯈꯨꯠꯊꯥꯡꯗꯥ ꯍꯦꯟꯅꯥ ꯃꯃꯜ ꯆꯪꯏ ꯑꯃꯁꯨꯡ ꯕꯨꯊ ꯗꯤꯖꯥꯏꯅꯒꯤ ꯃꯇꯃꯗꯥ ꯄ꯭ꯂꯥꯅꯤꯡ ꯇꯧꯕꯥ ꯃꯊꯧ ꯇꯥꯏ, ꯑꯗꯨꯕꯨ ꯃꯁꯤꯅꯥ ꯄꯤꯛ ꯇ꯭ꯔꯥꯐꯤꯀꯀꯤ ꯃꯇꯃꯗꯥ ꯃꯤꯗ-ꯗꯦꯃꯣꯟꯁꯠꯔꯦꯁꯟ ꯐ꯭ꯔꯤꯖ ꯇꯧꯕꯥ ꯀꯤꯑꯣꯁ꯭ꯛ ꯑꯃꯒꯤ ꯅꯥꯏꯇꯣꯝ ꯁꯤꯅꯥꯔꯤꯑꯣ ꯑꯗꯨ ꯊꯤꯡꯏ꯫

ꯇꯆ ꯇꯦꯛꯅꯣꯂꯣꯖꯤ: ꯱.

ꯀꯦꯄꯥꯁꯤꯇꯤ ꯁ꯭ꯛꯔꯤꯅꯁꯤꯡꯅꯥ ꯁ꯭ꯃꯥꯔꯇꯐꯣꯟ-ꯒꯨꯝꯕꯥ ꯔꯦꯁ꯭ꯄꯣꯟꯁꯤꯕꯅꯦꯁ ꯄꯤ ꯑꯗꯨꯕꯨ ꯒ꯭ꯂꯣꯕ ꯌꯥꯑꯣꯕꯥ ꯈꯨꯠꯁꯤꯡ ꯔꯦꯖꯤꯁ꯭ꯇꯔ ꯇꯧꯗꯦ꯫ ꯃꯦꯟꯌꯨꯐꯦꯀꯆꯔꯤꯡ ꯁꯣꯁꯤꯡ, ꯐꯨꯗ ꯄ꯭ꯔꯣꯁꯦꯁꯤꯡ ꯑꯦꯛꯁꯄꯣꯁꯤꯡ, ꯅꯠꯠꯔꯒꯥ ꯁꯔꯨꯛ ꯌꯥꯔꯤꯕꯁꯤꯡꯅꯥ ꯄꯨꯊꯣꯀꯄꯒꯤ ꯑꯀꯣꯌꯕꯗꯒꯤ ꯂꯥꯀꯄꯥ ꯚꯔꯇꯤꯀꯦꯜ ꯑꯃꯍꯦꯛꯇꯗꯥ, ꯏꯅꯐ꯭ꯔꯥꯔꯦꯗ ꯇꯆ ꯄꯦꯅꯦꯂꯁꯤꯡꯅꯥ ꯒ꯭ꯂꯣꯕꯁꯤꯡ ꯍꯦꯟꯗꯜ ꯇꯧꯏ ꯑꯃꯁꯨꯡ ꯃꯌꯥꯏ ꯑꯣꯏꯕꯥ ꯃꯃꯂꯗꯥ ꯇꯨꯡ ꯀꯣꯏꯅꯥ ꯆꯠꯄꯥ ꯉꯃꯍꯜꯂꯤ꯫

ꯑꯦ.ꯗꯤ.ꯑꯦ.ꯒꯤ ꯀꯝꯞꯂꯥꯏꯑꯦꯟꯁꯅꯥ ꯌꯨ.ꯑꯦꯁ.ꯀꯤ ꯗꯤꯞꯂꯣꯏꯃꯦꯟꯇꯁꯤꯡꯒꯤꯗꯃꯛꯇꯥ ꯋꯥꯔꯤ ꯁꯥꯅꯕꯥ ꯌꯥꯗꯕꯥ ꯐꯤꯖꯤꯀꯦꯜ ꯄꯦꯔꯥꯃꯤꯇꯔꯁꯤꯡ ꯁꯦꯠ ꯇꯧꯏ: ꯐ꯭ꯂꯣꯔ ꯂꯦꯚꯦꯂꯗꯒꯤ ꯃꯦꯛꯁꯤꯃꯝ ꯇꯆ ꯄꯣꯏꯟꯇ ꯍꯥꯏꯠ ꯏꯟꯆꯤ ꯴꯸, ꯏꯟꯆꯤ ꯱꯰ꯒꯤ ꯃꯈꯥꯗꯥ ꯂꯩꯕꯥ ꯂꯥꯞꯅꯥ ꯂꯩꯕꯥ, ꯃꯤꯅꯤꯃꯝ ꯁꯔꯎꯟꯗꯤꯡ ꯀ꯭ꯂꯤꯌꯔꯦꯟꯁ ꯏꯟꯆꯤ ꯳꯰x꯴꯸꯫ ꯑꯍꯥꯅꯕꯥ-ꯃꯇꯃꯒꯤ ꯋꯥꯌꯦꯜ ꯆꯠꯊꯕꯗꯥ ꯂꯨꯄꯥ 75,000 ꯐꯥꯎꯕꯒꯤ ꯄꯦꯅꯥꯂꯇꯤ ꯂꯩ꯫ ꯁ꯭ꯇꯦꯟꯗꯔꯗ ꯀꯟꯐꯤꯒꯔꯦꯁꯅꯁꯤꯡꯗꯥ ꯀꯝꯞꯂꯥꯏꯑꯦꯟꯁ ꯁꯦꯃꯒꯠꯄꯥ ꯁꯞꯂꯥꯏꯌꯔꯁꯤꯡꯅꯥ ꯅꯍꯥꯀꯄꯨ ꯕꯨꯊ ꯁꯦꯇꯑꯄꯀꯤ ꯃꯇꯃꯗꯥ ꯄ꯭ꯔꯣꯕ꯭ꯂꯦꯃꯁꯤꯡ ꯈꯪꯗꯣꯀꯄꯗꯒꯤ ꯀꯅꯕꯥ ꯉꯝꯃꯤ꯫

ꯊꯥꯖꯕꯥ ꯌꯥꯕꯥ ꯗꯦꯇꯥ ꯑꯁꯤ ꯐꯪꯕꯗꯥ ꯍꯦꯟꯅꯥ ꯂꯨꯝꯃꯤ, ꯑꯗꯨꯕꯨ ꯏꯟꯗꯁ꯭ꯠꯔꯤꯒꯤ ꯑꯦꯁ꯭ꯇꯤꯃꯦꯠꯁꯤꯡꯅꯥ ꯇꯥꯛꯂꯤ ꯃꯗꯨꯗꯤ ꯔꯤꯇꯦꯜ ꯀꯤꯑꯣꯁ꯭ꯀꯁꯤꯡꯒꯤ ꯆꯥꯎꯔꯥꯛꯅꯥ ꯱꯸%ꯗꯤ ꯃꯇꯝ ꯑꯃꯠꯇꯗꯥ ꯅꯟ-ꯐꯪꯐꯝ ꯊꯣꯀꯄꯥ ꯑꯣꯏ꯫ ꯁꯞꯂꯥꯏꯌꯔꯁꯤꯡꯗꯥ ꯔꯤꯃꯣꯠ ꯃꯣꯅꯤꯇꯔꯤꯡ, ꯗꯣꯛꯌꯨꯃꯦꯟꯇ ꯇꯧꯔꯕꯥ ꯑꯄꯇꯥꯏꯝ ꯀꯃꯤꯇꯃꯦꯟꯇꯁꯤꯡ, ꯑꯃꯁꯨꯡ ꯑꯣꯟ-ꯁꯥꯏꯠ ꯁꯄꯣꯔꯇꯀꯤꯗꯃꯛꯇꯥ ꯔꯦꯁ꯭ꯄꯣꯟꯁ ꯇꯥꯏꯃꯒꯤ ꯃꯇꯥꯡꯗꯥ ꯑꯀꯛꯅꯅꯥ ꯍꯪꯕꯤꯌꯨ꯫

Close-up of a person interacting with a digital touchscreen display, illustrating capacitive vs infrared touch technology and interactive kiosk hardware choices

ꯔꯦꯟꯇꯦꯜ, ꯄꯔꯆꯦꯖ, ꯅꯠꯔꯒꯥ ꯅꯦꯏꯇꯔ꯫

ꯆꯍꯤꯒꯤ ꯑꯣꯏꯕꯥ ꯁꯣ ꯀꯥꯎꯟꯇ ꯑꯁꯤ ꯀꯟꯇꯦꯟꯇ ꯀꯟꯁꯤꯁ꯭ꯇꯦꯟꯁꯤꯗꯒꯤ ꯍꯦꯟꯅꯥ ꯃꯔꯨ ꯑꯣꯏ꯫

ꯃꯁꯤꯡ ꯌꯥꯝꯂꯕꯥ ꯁꯣꯁꯤꯡꯒꯤ ꯃꯔꯛꯇꯥ ꯆꯞ ꯃꯥꯟꯅꯕꯥ ꯄ꯭ꯔꯗꯛꯇ ꯀꯟꯐꯤꯒꯔꯦꯇꯔ ꯅꯠꯠꯔꯒꯥ ꯀꯦꯇꯥꯂꯣꯒ ꯏꯟꯇꯔꯐꯦꯁ ꯗꯤꯞꯂꯣꯏ ꯇꯧꯔꯤꯕꯥ ꯑꯦꯒꯖꯤꯕꯤꯇꯔꯁꯤꯡꯅꯥ-ꯆꯍꯤ ꯑꯃꯗꯥ ꯁꯣ ꯃꯉꯥ ꯅꯠꯠꯔꯒꯥ ꯃꯁꯤꯗꯒꯤ ꯍꯦꯅꯕꯥ ꯃꯇꯃꯗꯥ ꯑꯣꯅꯔꯁꯤꯞ ꯑꯁꯤ ꯁꯤꯖꯟ ꯑꯅꯤꯒꯤ ꯃꯅꯨꯡꯗꯥ ꯄꯤꯕꯥ ꯎꯕꯥ ꯐꯪꯏ꯫

ꯊꯧꯔꯝ ꯑꯃꯗꯥ ꯌꯥꯝꯅꯥ ꯇꯣꯉꯥꯅꯕꯥ ꯀꯟꯇꯦꯟꯇ ꯃꯊꯧ ꯇꯥꯕꯥ ꯑꯦꯒꯖꯤꯕꯤꯇꯔꯁꯤꯡꯅꯥ-ꯇꯣꯉꯥꯟ ꯇꯣꯉꯥꯅꯕꯥ ꯄ꯭ꯔꯗꯛꯇ ꯂꯥꯏꯅꯁꯤꯡ, ꯇꯣꯉꯥꯟ ꯇꯣꯉꯥꯅꯕꯥ ꯀ꯭ꯔꯦꯇꯥ ꯄꯔꯁꯣꯅꯥꯁꯤꯡ, ꯇꯣꯉꯥꯟ ꯇꯣꯉꯥꯅꯕꯥ ꯚꯔꯇꯤꯀꯦꯜ ꯐꯣꯀꯁ-ꯐ꯭ꯂꯦꯛꯁꯤꯕꯤꯂꯤꯇꯤ ꯉꯥꯛꯇꯨꯅꯥ ꯊꯃꯗꯨꯅꯥ ꯄꯥꯔ-ꯁꯣ ꯀꯁ꯭ꯇꯃꯔꯥꯏꯖꯦꯁꯅꯒꯤ ꯃꯃꯂꯒꯥ ꯃꯥꯟꯅꯕꯥ ꯃꯑꯣꯡꯗꯥ ꯔꯦꯟꯇꯦꯜ ꯐꯪꯂꯕꯥ ꯌꯥꯏ꯫

ꯂꯦꯞꯇꯅꯥ ꯄꯔꯆꯦꯖ ꯇꯧꯕꯗꯥ ꯃꯇꯦꯡ ꯄꯥꯡꯂꯤꯕꯥ ꯁꯤꯅꯥꯔꯤꯑꯣ ꯑꯃꯥ: ꯏꯟꯇꯔꯦꯛꯇꯤꯕ ꯗꯤꯁꯞꯂꯦꯁꯁꯤꯡꯅꯥ ꯀꯣꯔꯄꯣꯔꯦꯠ ꯍꯦꯗꯛꯕꯥꯇꯔ, ꯗꯤꯁ꯭ꯠꯔꯤꯕ꯭ꯌꯨꯇꯔ ꯐꯦꯁꯤꯂꯤꯇꯤꯁꯤꯡ, ꯅꯠꯠꯔꯒꯥ ꯄꯔꯃꯦꯅꯦꯟꯇ ꯁꯣꯔꯨꯝ ꯏꯅꯁ꯭ꯇꯣꯂꯦꯁꯅꯁꯤꯡꯗꯁꯨ ꯁꯦꯕꯥ ꯇꯧꯕꯥ ꯃꯇꯃꯗꯥ꯫ ꯆꯞ ꯃꯥꯟꯅꯕꯥ ꯁ꯭ꯛꯔꯤꯅꯁꯤꯡꯅꯥ ꯅꯍꯥꯛꯀꯤ ꯁꯦꯂꯁ ꯄ꯭ꯔꯣꯁꯦꯁꯇꯥ ꯃꯁꯤꯡ ꯌꯥꯝꯂꯕꯥ ꯇꯆꯄꯣꯏꯟꯇꯁꯤꯡ ꯁꯄꯣꯔꯠ ꯇꯧꯕꯥ ꯃꯇꯃꯗꯥ ꯍꯥꯔꯗꯋꯦꯌꯔ ꯔꯣꯏ ꯑꯁꯤ ꯇ꯭ꯔꯦꯗ ꯁꯣꯁꯤꯡꯗꯒꯤ ꯍꯦꯟꯅꯥ ꯁꯥꯡꯗꯣꯀꯏ꯫

ꯐꯤꯠ ꯑꯣꯏꯕꯥ ꯂꯦꯄꯊꯣꯀꯄꯥ꯫

ꯀꯤꯑꯣꯁ꯭ꯀꯁꯤꯡꯅꯥ ꯃꯌꯦꯛ ꯁꯦꯡꯕꯥ ꯚꯦꯜꯌꯨ ꯄꯤꯕꯥ ꯃꯇꯃꯗꯥ:

ꯇ꯭ꯔꯥꯐꯤꯛ ꯑꯁꯤ ꯆꯥꯡ ꯅꯥꯏꯅꯥ ꯃꯤ ꯌꯥꯝꯅꯥ ꯇꯤꯅꯕꯥ ꯃꯇꯃꯗꯥ ꯁ꯭ꯇꯥꯐꯀꯤ ꯀꯦꯄꯥꯁꯤꯇꯤꯗꯒꯤ ꯍꯦꯜꯂꯤ꯫ ꯄ꯭ꯔꯗꯛꯇꯁꯤꯡꯅꯥ ꯔꯦꯞ ꯑꯦꯉ꯭ꯒꯦꯖꯃꯦꯟꯇꯀꯤ ꯃꯃꯥꯡꯗꯥ ꯁꯦꯜꯐ-ꯁꯔꯚꯤꯁ ꯑꯦꯛꯁꯞꯂꯣꯔꯦꯁꯅꯗꯒꯤ ꯀꯥꯟꯅꯕꯥ ꯐꯪꯏ꯫ ꯁꯣꯁꯤꯡꯅꯥ ꯕꯦꯖ ꯗꯦꯇꯥ ꯄꯤꯗꯦ, ꯑꯇꯣꯞꯄꯥ ꯀꯦꯄꯆꯔ ꯃꯦꯊꯗꯁꯤꯡ ꯃꯊꯧ ꯇꯥꯏ꯫ ꯗꯥꯎꯅꯁ꯭ꯠꯔꯤꯝ ꯁꯦꯂꯁ ꯄ꯭ꯔꯣꯁꯦꯁ ꯑꯁꯤ ꯕꯦꯖ ꯁ꯭ꯀꯦꯟ ꯈꯛꯇꯅꯥ ꯄꯤꯕꯥ ꯉꯃꯗꯕꯥ ꯀ꯭ꯕꯥꯂꯤꯐꯤꯀꯦꯁꯟ ꯏꯅꯐꯣꯔꯃꯦꯁꯅꯒꯤ ꯃꯈꯥ ꯄꯣꯜꯂꯤ꯫

ꯀꯤꯑꯣꯁ꯭ꯀꯁꯤꯡ ꯑꯁꯤ ꯃꯈꯥꯗꯥ ꯄꯤꯔꯤꯕꯥ ꯃꯇꯃꯗꯥ ꯃꯔꯤ ꯂꯩꯅꯕꯥ ꯍꯟꯊꯩ:

ꯅꯍꯥꯛꯅꯥ ꯁ꯭ꯇꯥꯐꯁꯤꯡꯅꯥ ꯑꯦꯇꯦꯟꯗꯤꯡ ꯈꯨꯗꯤꯡꯃꯛ ꯑꯦꯉ꯭ꯒꯦꯖ ꯇꯧꯕꯥ ꯌꯥꯕꯥ ꯕ꯭ꯌꯨꯇꯤꯛ ꯁꯣꯁꯤꯡꯗꯥ ꯊꯕꯛ ꯇꯧꯏ꯫ ꯄꯣꯠꯊꯣꯀꯁꯤꯡ ꯑꯁꯤ ꯁ꯭ꯛꯔꯤꯅꯁꯤꯡꯅꯥ ꯔꯤꯞꯂꯤꯀꯦꯠ ꯇꯧꯕꯥ ꯉꯃꯗꯕꯥ ꯐꯤꯖꯤꯀꯦꯜ ꯗꯦꯃꯣꯟꯁꯠꯔꯦꯁꯟ ꯃꯊꯧ ꯇꯥꯏ꯫ ꯄꯣꯁ꯭ꯠ-ꯁꯣ ꯄ꯭ꯔꯣꯁꯦꯁꯁꯤꯡꯅꯥ ꯑꯍꯦꯅꯕꯥ ꯂꯤꯗ ꯚꯣꯜꯌꯨꯝ ꯑꯦꯕꯁꯣꯔꯁ ꯇꯧꯕꯥ ꯉꯃꯗꯦ꯫ ꯕꯖꯦꯠꯀꯤ ꯑꯋꯥꯠꯄꯥ ꯑꯁꯤꯅꯥ ꯀꯤꯑꯣꯁ꯭ꯛ ꯏꯅꯚꯦꯁ꯭ꯇꯃꯦꯟꯇꯅꯥ ꯁ꯭ꯇꯥꯐꯁꯤꯡ ꯅꯠꯠꯔꯒꯥ ꯕꯨꯊ ꯗꯤꯖꯥꯏꯅꯒꯨꯝꯕꯥ ꯍꯦꯟꯅꯥ ꯐꯟꯗꯥꯃꯦꯟꯇꯦꯜ ꯑꯣꯏꯕꯥ ꯃꯊꯧ ꯇꯥꯕꯁꯤꯡꯗꯥ ꯀꯀꯊꯒꯅꯤ ꯍꯥꯌꯕꯅꯤ꯫

ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯌꯣꯅꯕꯥ ꯁꯦꯝ ꯁꯥꯗ꯭ꯔꯕꯗꯤ-ꯑꯗꯨꯒꯥ ꯄꯥꯔꯤꯕꯁꯤꯡ ꯀꯌꯥꯅꯥ{1}}ꯃꯗꯨꯒꯤ ꯃꯍꯨꯠꯇꯥ ꯀꯔꯤ ꯇꯧꯒꯗꯒꯦ ꯍꯥꯌꯕꯗꯨ ꯃꯈꯥꯗꯥ ꯄꯤꯔꯤ:

ꯃꯊꯛꯇꯥ ꯄꯅꯈ꯭ꯔꯤꯕꯥ ꯄ꯭ꯔꯣꯁꯦꯁ ꯑꯣꯗꯤꯠ ꯑꯗꯨ ꯆꯠꯂꯨ꯫ ꯅꯍꯥꯛꯀꯤ ꯑꯔꯣꯏꯕꯥ ꯁꯣ ꯑꯍꯨꯝ ꯑꯗꯨ ꯄꯨꯊꯣꯀꯎ, ꯐꯣꯂꯣ-ꯑꯞ ꯔꯦꯠꯁꯤꯡ ꯑꯃꯁꯨꯡ ꯗꯦꯇꯥ ꯃꯄꯨꯡ ꯐꯥꯕꯥ ꯑꯗꯨ ꯂꯦꯄꯊꯣꯀꯎ, ꯀꯅꯕꯔꯁꯟ ꯑꯗꯨ ꯇꯁꯦꯡꯅꯥ ꯀꯗꯥꯏꯗꯥ ꯁꯣꯀꯍꯅꯕꯒꯦ ꯍꯥꯌꯕꯗꯨ ꯈꯉꯗꯣꯀꯎ꯫ ꯀꯔꯤꯒꯨꯝꯕꯥ ꯄ꯭ꯔꯣꯕ꯭ꯂꯦꯝ ꯑꯗꯨ ꯗꯥꯎꯅꯁ꯭ꯠꯔꯤꯝ ꯋꯥꯔꯀꯐ꯭ꯂꯣ ꯑꯣꯏꯔꯕꯗꯤ, ꯃꯗꯨ ꯑꯍꯥꯅꯕꯗꯥ ꯐꯤꯛꯁ ꯇꯧ; ꯍꯥꯔꯗꯋꯥꯌꯔ ꯄꯔꯆꯦꯖ ꯑꯃꯠꯇꯥ ꯃꯇꯦꯡ ꯄꯥꯡꯗꯦ꯫

ꯀꯔꯤꯒꯨꯝꯕꯥ ꯑꯣꯗꯤꯠ ꯑꯗꯨꯅꯥ ꯀꯦꯄꯥꯁꯤꯇꯤ ꯑꯁꯤ ꯇꯁꯦꯡꯕꯥ ꯑꯊꯤꯡꯕꯥ ꯑꯣꯏꯅꯥ ꯐꯣꯡꯗꯣꯛꯂꯕꯗꯤ, ꯅꯍꯥꯛꯀꯤ ꯃꯊꯪꯒꯤ ꯔꯤꯖꯅꯦꯜ ꯁꯣꯗꯥ ꯇꯦꯕꯜ-ꯗꯥ ꯌꯨꯝꯐꯝ ꯑꯣꯏꯕꯥ ꯁꯣꯂꯨꯁꯟ ꯑꯃꯈꯛꯇꯒꯥ ꯂꯣꯌꯅꯅꯥ ꯄꯥꯏꯂꯣꯠ ꯇꯧꯕꯤꯌꯨ꯫ ꯁꯦꯜꯐ-ꯁꯔꯚꯤꯁ ꯀꯦꯄꯆꯔꯅꯥ ꯗꯦꯇꯥꯒꯤ ꯃꯒꯨꯟ ꯐꯒꯠꯍꯅꯕꯔꯥ ꯑꯃꯁꯨꯡ ꯁ꯭ꯇꯥꯐꯁꯤꯡꯒꯤ ꯕꯣꯇꯂꯅꯦꯛ ꯍꯟꯊꯍꯅꯕꯔꯥ ꯍꯥꯌꯕꯗꯨ ꯇ꯭ꯔꯦꯛ ꯇꯧꯕꯤꯌꯨ꯫ ꯑꯆꯧꯕꯥ ꯏꯅꯚꯦꯁ꯭ꯇꯃꯦꯟꯇꯀꯤꯗꯃꯛ ꯕꯤꯖꯤꯅꯦꯁ ꯀꯦꯁ ꯁꯦꯃꯒꯠꯅꯕꯥ ꯗꯦꯇꯥ ꯑꯗꯨ ꯁꯤꯖꯤꯟꯅꯧ꯫

ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯀꯝꯃꯔꯁꯤꯑꯦꯜ ꯇꯥꯆꯁ꯭ꯛꯔꯤꯟ ꯑꯣꯄꯁꯅꯁꯤꯡ ꯏꯚꯥꯜꯌꯨꯑꯦꯠ ꯇꯧꯔꯕꯗꯤ ꯑꯃꯁꯨꯡ ꯕꯨꯊꯀꯤ ꯃꯊꯧ ꯇꯥꯕꯁꯤꯡꯒꯥ ꯁ꯭ꯄꯦꯁꯤꯐꯤꯀꯦꯁꯅꯁꯤꯡ ꯃꯦꯆ ꯇꯧꯕꯥ ꯃꯊꯧ ꯇꯥꯔꯕꯗꯤ, ꯀꯅꯐꯤꯒꯔꯦꯁꯅꯁꯤꯡ ꯑꯗꯨ ꯃꯐꯃꯁꯤꯗꯥ ꯕ꯭ꯔꯥꯎꯖ ꯇꯧ꯫ꯑꯗꯨꯗ. ꯍꯧꯖꯤꯛ ꯐꯥꯑꯣꯕꯥ ꯑꯣꯗꯤꯠ ꯐꯦꯖꯗꯥ ꯂꯩꯔꯤꯕꯥ ꯑꯦꯀꯖꯤꯕꯤꯇꯔꯁꯤꯡꯒꯤ ꯑꯣꯏꯅꯗꯤ, ꯃꯐꯃꯗꯨꯗꯒꯤ ꯍꯧꯔꯀꯎ-ꯍꯥꯔꯗꯋꯦꯌꯔꯒꯤ ꯋꯥꯔꯦꯞ ꯑꯁꯤ ꯅꯍꯥꯛꯅꯥ ꯇꯁꯦꯡꯅꯥ ꯀꯔꯤ ꯄ꯭ꯔꯣꯕ꯭ꯂꯦꯝ ꯁꯣꯜꯕ ꯇꯧꯔꯤꯕꯒꯦ ꯍꯥꯌꯕꯥ ꯈꯉꯂꯕꯥ ꯃꯇꯨꯡꯗꯥ ꯂꯥꯀꯏ.